Strategy, the company formerly known as MicroStrategy, continues to execute its aggressive plan to accumulate Bitcoin (BTC) at a remarkable pace. Under the leadership of founder and CEO Michael Saylor, the firm has solidified its position as one of the largest corporate holders of the world's leading cryptocurrency.
Recent on-chain data confirms that Strategy purchased an additional 6,556 BTC last week, valued at approximately $555.85 million. This acquisition was made at an average price of $84,785 per Bitcoin, further expanding the company's already substantial digital asset treasury.
Strategy's Growing Bitcoin Treasury
With this latest purchase, Strategy now holds an astounding 538,200 BTC, with a total value approaching $47 billion. The company's average purchase price stands at $67,766 per Bitcoin, resulting in an unrealized profit exceeding $10.36 billion at current market prices.
This consistent accumulation strategy has positioned Strategy as a dominant force in the corporate Bitcoin ownership landscape. According to treasury tracking data, the company now controls over 2% of the entire circulating Bitcoin supply, a significant concentration that demonstrates their conviction in the digital asset's long-term value proposition.
Consistent Accumulation Strategy
The recent purchase continues a pattern established earlier this year when Strategy announced plans to raise additional capital specifically for Bitcoin acquisitions. On April 15, the company acquired 3,459 BTC for approximately $285.8 million, following through on their stated objective of continuously expanding their cryptocurrency position.
This methodical approach to Bitcoin accumulation has become Strategy's defining characteristic in the financial markets. Rather than making sporadic purchases, the company has implemented a systematic plan to build their BTC position through various market conditions, demonstrating a long-term commitment to their investment thesis.
Market Performance and Institutional Adoption
Despite general market volatility, Strategy's stock (MSTR) has demonstrated resilience, recently gaining 1.9% while broader markets experienced downward pressure. This outperformance suggests that investors continue to value Strategy's unique position as a publicly-traded Bitcoin accumulation vehicle.
According to Michael Saylor, institutional adoption of Strategy stock has reached significant levels. Public data from Q1 2025 indicates that over 13,000 institutions and 814,000 retail accounts hold MSTR directly. Perhaps more importantly, an estimated 55 million beneficiaries have indirect exposure to Bitcoin through Strategy via ETFs, mutual funds, pensions, and insurance portfolios that include MSTR in their holdings.
Capital Raising for Bitcoin Acquisition
Strategy's aggressive accumulation strategy has been supported by deliberate capital-raising efforts. In early February, the firm announced a substantial stock offering intended to raise approximately $563.4 million, with explicit plans to use the proceeds for additional Bitcoin purchases.
This approach continued last month when Strategy sold $21 billion in preferred STRK stock specifically to acquire more Bitcoin. These strategic financial maneuvers demonstrate the company's commitment to leveraging traditional capital markets to build their cryptocurrency position, creating a bridge between conventional finance and digital assets.
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The Corporate Bitcoin Adoption Trend
Strategy's persistent accumulation highlights a broader trend of corporate Bitcoin adoption, though few companies have embraced the digital asset with comparable conviction. As a first-mover in corporate Bitcoin strategy, the company has established a blueprint that other organizations might follow, though typically with smaller allocations relative to their treasury size.
The substantial unrealized gains on Strategy's Bitcoin holdings validate their early and aggressive accumulation approach, though the company maintains that their strategy is focused on long-term value preservation rather than short-term price movements.
Frequently Asked Questions
What is Strategy's current Bitcoin holding?
Strategy currently holds 538,200 BTC, acquired at an average price of $67,766 per Bitcoin. The total value of their holdings approaches $47 billion at current market prices, with unrealized profits exceeding $10.36 billion.
How does Strategy fund its Bitcoin purchases?
The company raises capital through traditional financial instruments including common stock offerings and preferred stock sales. They explicitly state that proceeds from these offerings will be used to acquire additional Bitcoin, creating a clear connection between their capital raising activities and cryptocurrency accumulation.
Why does Strategy's stock outperform during market downturns?
MSTR often performs well during market stress because investors view it as a pure-play Bitcoin exposure vehicle within traditional equity markets. The stock's performance is more correlated with Bitcoin's price than with broader equity indices, providing diversification benefits during conventional market declines.
What percentage of circulating Bitcoin does Strategy control?
Strategy currently holds over 2% of the entire circulating Bitcoin supply, making them one of the largest single entities holding the cryptocurrency. This significant concentration demonstrates their substantial commitment to Bitcoin as a core treasury asset.
How do investors gain exposure to Bitcoin through Strategy?
Investors can purchase MSTR stock directly or gain indirect exposure through various financial products including ETFs, mutual funds, and retirement accounts that hold Strategy stock. This provides traditional investors with Bitcoin exposure without directly holding the cryptocurrency.
What is Strategy's long-term Bitcoin strategy?
The company has consistently stated they have no plans to sell their Bitcoin holdings. Instead, they continue to accumulate more through various market conditions, viewing Bitcoin as a superior store of value compared to traditional cash holdings and other assets.
Strategy's aggressive Bitcoin accumulation strategy continues to redefine corporate treasury management, demonstrating unprecedented conviction in cryptocurrency as a legitimate asset class. Their systematic approach to building their position, combined with transparent communication about their strategy, has established them as a leader in the corporate digital asset adoption movement.