Introduction
The rise of cryptocurrencies has transformed the financial landscape over the past decade, evolving from a niche innovation to a globally recognized asset class. At the heart of this expansion are white-label cryptocurrency exchanges—pre-built, customizable platforms that allow businesses to launch their own trading services quickly and affordably.
These solutions reduce development time, lower costs, and provide access to advanced features, making them essential for companies entering the crypto market. In this article, we explore the leading white-label cryptocurrency exchanges of 2025, highlighting their strengths, features, and what makes them stand out in a competitive industry.
How We Selected the Top Exchanges
To identify the best white-label exchanges, we evaluated each platform based on key criteria essential for operational success and user satisfaction. Our assessment focused on security, liquidity, customization, cost, scalability, regulatory compliance, and customer support.
| Criteria | Importance |
|---|---|
| Security | 30% |
| Liquidity | 20% |
| Customization | 15% |
| Cost | 15% |
| Scalability | 10% |
| Compliance | 5% |
| Support | 5% |
Security (30%)
Security is the top priority. We assessed each platform for robust measures such as two-factor authentication (2FA), cold storage for funds, end-to-end encryption, and adherence to Know Your Customer (KYC) and Anti-Money Laundering (AML) regulations.
Liquidity (20%)
A platform’s access to global liquidity pools ensures smooth trading, minimizes slippage, and supports high-volume transactions. Strong liquidity also attracts and retains active users.
Customization Options (15%)
The ability to tailor the user interface, branding, and functionality is critical for businesses aiming to differentiate themselves in a crowded market.
Cost (15%)
We considered setup fees, maintenance costs, and transaction charges to identify solutions that offer value without compromising on quality.
Scalability (10%)
Platforms must support business growth by allowing the addition of new cryptocurrencies, trading pairs, and features as demand increases.
Regulatory Compliance (5%)
Pre-integrated compliance tools—such as KYC/AML checks and data protection features—reduce legal risks and simplify operations across jurisdictions.
Customer Support (5%)
Reliable technical support and responsive service are essential for resolving issues quickly and maintaining platform stability.
Overview of Top White Label Exchanges
Here’s a quick look at the top 10 white-label cryptocurrency exchanges in 2025:
| Exchange | Hourly Rate | 90-Day Guarantee | Specialization | Location | Innovation Score |
|---|---|---|---|---|---|
| Rapid Innovation | $30–$60 | Yes | Emerging applications | USA | 9 |
| Maticz | $80–$199 | No | Advanced trading features | India | 7 |
| HollaEx | ~$25 | No | Modular, secure architecture | USA | 8 |
| Blockchain App Factory | ~$25 | No | Customizable solutions | India | 7 |
| INORU | <$25 | No | Pre-built platform | Singapore | 8 |
| LeewayHertz | $25–$50 | No | Security and EVM compatibility | USA | 9 |
| Antier Solutions | $25–$50 | No | Pre-tested, entry-level solutions | India | 8 |
| B2Broker | $15–$20 | No | High-performance trading | UAE | 7 |
| ChainUp | $20–$75 | No | Centralized and decentralized options | Singapore | 7 |
| CoinsClone | $45–$65 | No | Pre-built with high liquidity | India | 8 |
Detailed Exchange Reviews
Rapid Innovation
Rapid Innovation specializes in cutting-edge blockchain applications and white-label exchange solutions. With a strong focus on innovation, the platform offers advanced features tailored to current market trends. Its 90-day development guarantee provides added confidence for businesses.
Key Features:
- High customization
- Emerging trend integration
- Strong security protocols
👉 Explore advanced exchange solutions
Maticz
Maticz provides a comprehensive trading platform with features like automated bots, multi-currency support, and a user-friendly admin console. It targets startups seeking high functionality but comes at a higher cost.
Key Features:
- High transaction speed
- Integrated payment systems
- Advanced trading tools
HollaEx
HollaEx offers a modular, secure platform ideal for startups of all sizes. It supports multi-payment gateways, smart fee management, and automated identity verification.
Key Features:
- Robust security
- Quick rebranding options
- Risk management tools
Blockchain App Factory
With a large team of developers, Blockchain App Factory delivers highly customizable solutions. The platform includes KYC/AML portals, multi-language support, and strong security measures.
Key Features:
- Extensive feature set
- Large development team
- Firebase and firewall security
INORU
INORU’s pre-built platform allows for quick deployment with minimal customization. It includes trading bots, referral programs, and integrated payment gateways.
Key Features:
- Fast market entry
- Multi-wallet functionality
- Rewards programs
LeewayHertz
LeewayHertz focuses on security and compatibility, offering features like EVM support, a robust risk control system, and two-factor authentication.
Key Features:
- Enterprise-grade security
- High liquidity
- Comprehensive admin panel
Antier Solutions
Antier provides a pre-tested, entry-level platform with essential trading features. Regular updates ensure compliance and competitiveness.
Key Features:
- Spot trading and staking
- Automated KYC
- Mobile applications
B2Broker
B2Broker emphasizes performance, offering a fast, stable platform with a customizable interface and powerful matching engine.
Key Features:
- High-speed trading
- Customizable UI
- Extended back-office panel
ChainUp
ChainUp supports both centralized and decentralized exchanges with a strong security framework and compliance features.
Key Features:
- Five-layered security
- Third-party solution compatibility
- Detailed admin management
CoinsClone
CoinsClone offers a cost-effective, pre-built solution with high liquidity and strong security. It’s ideal for businesses seeking a reliable, quick-to-launch platform.
Key Features:
- Multicurrency wallet
- High transaction throughput
- Seven years of industry experience
Choosing the Right Exchange
Selecting the right white-label exchange depends on your business needs, budget, and long-term goals. Here’s a comparative overview to help you decide:
| Exchange | Strengths | Limitations |
|---|---|---|
| Rapid Innovation | Innovation-focused, strong security | Higher hourly rate |
| Maticz | Advanced trading features | Expensive for startups |
| HollaEx | Modular and secure | Limited for large budgets |
| Blockchain App Factory | Highly customizable | Higher customization costs |
| INORU | Quick deployment | Limited advanced features |
| LeewayHertz | Excellent security, EVM support | EVM-centric focus |
| Antier Solutions | Pre-tested, regularly updated | Basic feature set |
| B2Broker | High performance, customizable | Trading-focused only |
| ChainUp | Comprehensive security | Cost varies by features |
| CoinsClone | Strong liquidity, cost-effective | Less flexible |
👉 Compare exchange features in detail
Frequently Asked Questions
What are white-label cryptocurrency exchanges?
White-label cryptocurrency exchanges are pre-built trading platforms that businesses can rebrand and customize as their own. They allow companies to enter the crypto market quickly without developing an exchange from scratch.
How do white-label exchanges differ from traditional exchanges?
White-label exchanges use existing technology for faster, more affordable launches, while traditional exchanges require custom development, which is time-consuming and costly.
What are the benefits of using a white-label exchange?
Key benefits include reduced time-to-market, lower development costs, customization options, built-in security, scalability, and access to global liquidity.
Which white-label exchanges are leading in 2025?
Top platforms include Rapid Innovation, LeewayHertz, ChainUp, and Antier Solutions, known for their security, liquidity, and innovative features.
Can white-label exchanges replace traditional exchanges?
While white-label exchanges offer efficiency and flexibility, they are not likely to fully replace traditional exchanges. Both serve different needs—white-label for rapid deployment and traditional for fully customized, large-scale operations.
What should I consider when choosing a white-label exchange?
Focus on security, liquidity, customization options, cost, scalability, and compliance support. Align these factors with your business goals and target market.